The challenge of succeeding at social media can be tough, but when you are trying to do it for a Gen Z-specific audience, the bar is raised even higher. Gen Z is arguably the first generation to grow up with social media, and many have the ability to see through marketing campaigns very easily.

Korpo Parks—a University of South Florida student, micro-influencer and intern at Kleidon—highlights this episode on her tactics for successful public relations and social media campaigns, as well as her advice for working with influencers.

Show notes

If you need help taking your marketing, branding and content to the next level, Kleidon can help. Contact Kurt at kurt@kleidon.com or 330-666-5984 for more details.

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